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Blogging MBA

The Blogging MBA is an eight week course designed to give you all the tools and expertise you need to take your blog to the next level.

  Enrol in

Let's say you have a blog: a great, magnificent blog. However, you are looking to turn this blog into an even more magnificent asset. You want to turn your passion, your blog, into something more.

Are you looking to start making some cash on the side by working with brands, becoming an ambassador and reviewing products?

Have you got a genius idea you want to turn into reality? A recipe ebook, a fitness programme, a course on self-love? Maybe your first workshop?

Are you working hard to turn yourself into an influencer, an expert in your field?

Have you got your own business, or are you an entrepreneur looking to use your blog as an effective platform to showcase your products?

Wherever you are with your blog, we are here to help! The Blogging MBA is exactly what are you are looking for.

This is a comprehensive blogging course: it is made up of five core courses, spread over eight weeks.

We'll keep you accountable:

At the end of each week, you will have a quiz to complete that assesses what you have learnt so far. Example topics include how to analyse your About Page, create a wowing media kit and develop a one month content strategy.

In the revision weeks of the course, there will be a live Q&A with your community manager, who will be on hand to answer any questions you have about the course.

The final week of the course includes one final assignment to choose among three options.

You won't be alone:

the group is relatively small (only 30 people each round), this means you can get to know your pals very well. You'll be added to a dedicated support group. There is also the option of having an accountability buddy to keep you on track throughout the course with articles, tools, daily motivation and accountability checks from your fellow course mates and a dedicated community manager.


 

Some of the things you'll learn over these 8 weeks

  • How to design, create and market your first eBook (with insider tips from published authors like David Bez from Salad Pride and Nadia Damaso from Eat Better, not Less)
  • The most effective strategies to engage on Twitter and create meaningful relationships with brands
  • Two methods on how to price your services, create your first media kit and work with clients
  • How social media is helping influencers in the fitness industry to share their message
  • Simple ways to improve your Instagram game and how to create your own Instagram etiquette
  • What you need to know when launching your food brand with Chelsea from Well + Happy and Sophie from Dust Granola
  • Why you need to master SEO and how Google Analytics can help you becoming an influencer
  • Simple exercises to create an irresistible brand and craft your style guide
  • Learn how to setup your Wordpress blog and choose the most appropriate plugins for it.

Courses Included with Purchase



Social Nerds
Tricks and hacks to let your social media promote your blog and spread your message to the world.
HBC Core Course
3 payments of $33/m
The Photo Booth
How to take drool-worthy pictures and become insta-famous
HBC Core Course
$57
The Collaboration Ninja
Guided walkthroughs of how to collaborate with brands, track your growth and communicate efficiently.
HBC Core Course
3 payments of $39/m
Blog Superhero
This is the bread and butter of blogging: build your blog and brand from scratch.
1 Course Bundle
3 payments of $37/m
Profit Wizardry
How to make big bucks and monetise your blog
1 Course Bundle
4 payments of $65/m

Original Price: $231


 

Also included the following workshops

  • Join our guestblogging challenge and learn how to be featured in other blogs and websites to maximise your exposure
  • Learn how to find your ideal readers and create a clear mission statement for your blog
  • Create your first course and share meaningful information with your potential students
  • Apply simple social media tips from the experts and learn how to monetise your blog through your network

Curriculum breakdown:

Week 1: Become a blogging superhero

This is the bread and butter of blogging: build your blog and brand from scratch. The first week of your course starts with the basics; from getting the most out of Wordpress and making your blog user-friendly, to understanding and installing plug-ins like Co-schedule and Disqus. By using simple tools like these, your blog will improve significantly in a short amount of time.

Week 2: Social Media

Social media is the biggest and most effective tool you can use when trying to get the word out about your blog. But how do you use it effectively? In the second week of the course, you will learn the Instagram basics: how to take pictures with personality, the main Dos & Don’ts, and how to use scheduling tools in order to make your life easier. We also cover how to use Pinterest to increase the amount of traffic diverted to your blog, and how to use Twitter to engage with like-minded people and grow your audience.

Week 3: Collaboration

Approaching brands to work with can seem daunting, and knowing how to price yourself correctly can be tough.This week, we explain the key aspects you need to take into account when you start working with brands and pricing yourself. We also cover how to use google analytics to your advantage, how to pitch yourself to brands, what to do if you are approached by a brand, and how to design and send out a newsletter.

Week 4: Revision week

After three intensive weeks, we give you a breather so you can recap and go over any areas you need to pay extra attention to. We’ll send you an email mid-week summarising the most important components of the first three weeks. Your community manager will also be available throughout the week to answer any questions you have about the course so far, and to give more in-depth feedback on assignments should you require it.

Weeks 5 / 6: Profit Wizardry

Now is the time to put everything you have learned so far into practice. The final section of the course covers how to stand out from the masses and monetise your blog. Starting with an in-depth lesson on accounting and taxes from a tax expert for creatives, we cover everything you need to know about turning your blog into a business. Whether you plan to create a course, a challenge or an ebook, this course explains the anatomy of a landing page and how you can use it to share and promote your product.

Now that you are armed with an epic creative skill-set, you are almost ready to start contacting brands, promoting your products and sharing your killer content. But first you need to put on your student hat and revise, revise, revise! We encourage you to revisit each section of the course and recap the basic elements of each one, so that you are fully prepared for your final assignment of the course next week.

Week 8: Final assignment

The final assignment is comprised of questions on everything you’ve learnt from the entire course. We check the knowledge you’ve acquired on everything from how to use social media to grow your audience, to the best ways to monetise your blog. If you pass the course, you will be awarded with a PDF certificate of achievement and pro-blogging badge to show for your hard work.


I really enjoyed being part of the MBA. It's so useful to get feedback on what we've done - it's reassuring to know your on the right lines or to get suggestions on how to improve.

 

A Date With...

Contents


  EXCLUSIVE BONUSES: A Date With...
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  Pre-Work
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  Week One: Assignement
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  Week Two: Assignment
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  Week Three: Assignment
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  Week Four: Revision
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  Week Five: Assignment
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  Week Six: Assignment
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  Week Seven: Revision
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  Week Eight: Final Assignment
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Frequently Asked Questions


How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days FROM THE DATE OF PURCHASE and we will give you a full refund.
When does the course start and finish?
The course starts on October 3rd and ends on Nov 21st. May 24th - Nov 14th are Revision Weeks. Nov 21st is Your Final Assignment.
How Can I Complete the final Assignment to Pass the course?
You will be provided with specific instructions. Assignments may include approaching people to Guestblog, rewrite your About page, create a Social Media Content Calendar. A shared folder will be Set up in order to keep track of progresses and provide feedback.
Do I need an Accountability Buddy?
The accountability buddy is not compulsory, however it's recommended. You will be paired by the community manager prior start of the MBA.
How Does revision week work exactly?
We’ll send you an email mid-week summarising the most important components of the first three weeks, as well as provide the link of the live Q&A. Your community manager will also be available throughout the week to answer any questions you have about the course so far, and to give more in-depth feedback on assignments should you require it.